Not much to say on this one. Wall’s needed a digital ad creating to be displayed in WH Smith over the Christmas period. And as always it had to highlight the remarkable tastiness of the range. One killer headline later…
Agency: Veracity Marketing
Okay, not strictly Wall’s, but another brand at the Addo Food Group’s table: Too Good To Be. As you’ll gather, this is a gluten-free brand that bucks the trend of other ‘free-from’ products by actually being nice to eat. Is it really? I don’t know. But here are a few ads that hopefully helped tempt people – whether coeliac or not – to try for themselves.
Agency: Veracity Marketing
Wall’s sausage rolls. The nation’s favourite, and a staple food in many family homes. So, what better way to help flog them than with a campaign of mum-focused ads running in all the main ‘women’s weekly’ magazines. Together with brand new packaging and a big push to trade, this was Wall’s largest ever national press and digital marketing campaign.
Agency: Veracity Marketing
Photography: Nick Eagle
