Bodega – press ads

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Stocked in Sainsbury’s, and featuring in both their in-store magazine and BBC Good Food, this challenger brand was looking to redifine antipasti and ‘salads’ with some truly flavoursome alternatives. We helped them do it with a series of long copy ads which focused on the preparation of the food – in other words, Bodega’s commitment to ‘going further’.

Agency: Veracity Marketing